– mobile phone application development: in which to start – mobile phone application development: in which to start – Mobile App Development Companies and Solutions

In our job we undergo each of the levels on the lifestyle cycle of making a mobile app and that i want to share our have during this discipline. Under stands out as the tale about bases of mobile phone development: the selection of the system prior to when development, inserting in store as well as subsequent checking. So, let us get started with our tale from Mobitech.

Trends. What exactly are mobile cellphone homeowners?

  • More than fifty percent (53%) use downloaded apps.
  • Approximately similar amount of money (52%) by using mobile telephone view the ?nternet sites.
  • Over a 3rd of men and women (38%) use social networking sites from the mobile telephone.
  • A tiny fewer individuals, participate in game titles (34%).
  • Approximately three-quarters of folks talk by way of mobile mobile (aside from phone calls): it might be SMS, a social networking app, immediate messengers and the like.

Statistics. What would you obtain?

If we glance on the data of profits of smartphones by functioning units, we’ll begin to see the subsequent:

  • 62% of smartphones marketed is surely an Android unit.
  • In the 2nd position Symbian – 15% within the markets.

The remaining share is split bada, iOS and Home windows Mobile (as soon as you require this chart only in Moscow, the distribution will most likely change in the direction of boosting the share of Apple programs).

If you look and feel with the exact timetable across the world, we’ll see that right here Android on the forefront with ? with the sector. The way in which from the specific situation Mobitech Studio.

For the 2nd quarter of 2012, the whole world has bought 104 million Android telephones – given that the populace of the quite sizeable nation. But we as mobile builders have an interest in not simply smartphone, and also techniques to show results with him. An important proportion of householders of products on Android makes use of them as typical telephones: SMS, phone calls and all. They don’t activate the unit in Google Enjoy, not downloading apps.

Mobitech Solutions for mobile software

What does one use? Not all consumers bought the telephone in 2012, and so the serious distribution of forces between mobile working solutions demonstrates our interior data. This statistic features Russia plus the CIS nations: Ukraine, Belarus, Kazakhstan, Uzbekistan.

  • 73.five % can be a Java mobile.
  • Android is in next put with eleven.6%.
  • The legacy of Nokia, Symbian, a great deal powering Android mobile phone with 11%.
  • Apple goods use a three.5% of Runet consumers.
  • The most attentive will see over the chart of Microsoft with Home windows Cellular phone ( under 1%).

: Best suited solutions for iOS and Android from Mobitech

Installation of applications. At the time you decide on a system less than which the application will likely to be fashioned, its critical to know the stats on presently current applications. Graphics study agency App Annie with the September 2012 clearly show you the way to develop two competing Apple and Google. You will find foolish to check Mobitechstudio.

Mobile app development corporation . The finest, top quality solutions for iOS & Android, etc.

By number of downloads within the first area Google Engage in: a lot more products, considerably more downloads, even more traffic and a growth of 66% compared with January 2012. The growth of iOS were two times fewer, about 30%. But the main chart – what kind of revenue customers bring. And listed here your situation is radically different. Its easier to make on iOS, but the money is there and in Google Perform, when you know find out how to pick them up.

Types of mobile apps. In practice, we can divide mobile apps into 3 types.

Mobile sites, web applications. This stands out as the most common type of applications for mobile products. Modern smartphones are able to display common website. They can do anything that we are accustomed to seeing in desktop applications – support for HTML5 is doing its job. that web applications are ideal for start-UPS: they allow you to obtain a great result for minimal money and for a short time. Another advantage of the mobile website compared with other mobile apps is cross-platform. However, there are negative, though weighty, is relatively difficult to make.

Development of all types of applications from Studio Mobitech

Hybrid apps. With this approach you get access to each of the advantages of functioning system APIs: the app is cluttered with push notifications and other pleasant buns, also, now your product may possibly be placed in stores. The main content still can be described as platform-independent page layout, hosted around the server. This allows you to make cosmetic changes inside product without releasing a new version: it happens to be enough to upload changes to the server. Hybrid application is truly a excellent solution for those who are starting a business or wants to test their idea, display it to your investor friends.

A native app. These kind of applications are essentially the most resource intensive, but it allows the maximum use within the opportunities offered by each specific running system. As a result, native apps win because the functionality and speed of other types of mobile applications. Its to this approach now come to those companies who did combined application. For example, Facebook started with the combo app: native controls (switches, tabs and the like) along with the web page as content.Несмотря that this is known as a good solution, the problems with performance lead to the fact that the builders are moving away from combination with the web.

Statistics. The studies belonging to the downloads on our apps.

First, we have an app that is constantly developing: among the the recent changes it’s always worth noting facetime audio. The main difference between the apps is who their audience is. The first can be an international product. The program is downloaded don’t just in CIS, they are actively used by residents of Europe and Latin America. The next application originally was made in Russia and for consumers of CIS.

Great mobile iOS and Android app development on

It is interesting to match the studies of downloads from your stores. A good sized part in the 62% of foreign audience goes to Google Enjoy. About 1/5 is with the AppStore, 14% in Ovi Store. And previously the remaining 5% share for Home windows Telephone (4%) and Samsung Bada (1%). With the Agent problem is radically different: the share of Google Engage in and Ovi are about the identical. Well, 10% for the AppStore demonstrate love for „Apple” merchandise inside our state.

The process of making a mobile prilozheniy so, let us get to just about the most delicious: the process of developing a mobile application.

A User Tale. First of all, you need to determine what and for whom we write. The answers to these questions are documented in a User Tale. Inside picture you can begin to see the serious ticket inside our tracker. He describes how an current ICQ user can log in to the app, and what challenges it may well meet. At this stage it’s always necessary to job out all possible scenarios to avoid unpleasant surprises at later phases of development.

It is significant to understand that each item on your to-do sheet is hiding a huge iceberg of functionality. Try to fragment and specify tasks. Major wishlist most appropriate split into several levels (releases in stor). However can be described as topic for another discussion, back to the levels of application generation.

Design and design. After writing in the User Tale is to begin designing and design development.

At this stage, we use prototypes that we hang over the Board together with the arrows demonstrate how the navigation will occur.

The design necessarily used guideline.

The guideline around the General sense is known as a document which is issued by the business enterprise, and that designers and builders understand the principle of building the application communicates with the user. Relatively speaking, on iOS the buttons need to do the round, and for Home windows Telephone – square. However, we use inner guidelines for builders. Thus the result of your designer’s show results often consists of models, guidelines and slicing graphics.

industry Sharks and Mobitechstudio, fierce competition

Layouts right served „linked urls”, for example, using the Prototype to understand the logic transitions. The guidelines contain information about the padding, sizes, visual effects, mechanics, animations, etc. you can skip This step if your project is one designer and one developer sitting next to each other. The 3rd part belonging to the result – cutting charts – must contain a minimum of needed graphic resources (care about the weight belonging to the app), have versions for different screen resolutions. Most often we draw for retina and xhdpi screens. Next would be the preparation for Neretina mdpi and automated tools (if appropriate their use). Often the hands have to cook hdpi resources.

Transfer in development. Discussion and necessary corrections within the description.

After receiving the models, guideline and slicing begins the get the job done within the developer. We share from the development of everything that came up, and expect an early result. This does not mean that the perform about the architecture in addition to the user interface is finished. Sometimes the builders develop interesting ideas that will make adjustments to the original plan. When development is complete, comes the testing stage.

Testing. There are a number of ways to test the application.

In mobile development tester is definitely the person around whom some telephones. We possess a huge wardrobe, which are as old telephones, and therefore the latest novelties. Inside we try to test in test cases. Any time you implement a new feature, in her description for the prepared test plan.

There are products to help in testing. We use HockeyApp – an application that allows you to distribute our product to beta testers. We write in social networking sites: „Guys, we have got a new cool app. Who wants to try?” I wish to receive a build, use the app, and it collects studies, makes a crash report and sends it to us.

There are also products and services that allow you to test your app on different running devices – for example, all Android firmware version or 2.three. You give the application, companies screenshot the entire path that you set, sends pictures to you with the mail, and you check if everything is in order.

checking Products and tracking of application data.

Monitoring. So, you have developed, tested application, filled it in stor. To track data of downloads you can use the service Distimo. It shows figures on end users who come to the store to download applications, and aggregates the comments.

It is very important to understand that men and women are a good deal more likely to leave negative comments. If a person is doing well, he usually just utilizes the application, not commenting. Inside the stable operation of our applications we get 40-50 comments daily. In the day of error the number of records can reach up to 400 on a single system. So keep in mind that comments are not a full evaluation of your do the trick, rather another bug tracker.

To change your situation is often really a common „hack” – window Rate Us. Offer to leave a positive review while in the store, and in case of problems, email developer. The effect is strong enough, the main thing is to consider the algorithm of showing the dialogue to the user.

In addition to the review Distimo shows the number of downloads, earned money, and the place are downloading your apps.

Another interesting checking service Flurry. It helps to collect the client stats. Flurry provides a report about what the user does in your application: how many times he pressed the button, how many times have returned to the app and a bit more General settings – audience, geography, gender, age, etc.

In some mobile merchandise we also use counting client studies using Google Analytics. Difference when compared with the Flurry has almost no. Disadvantages in speed and processing belonging to the logs is, in both cases, however, those that are used to working with Google release a user interface can use this tool.

Despite the vast number of third-party solutions, we have our own stats. No matter how good was not external sources, they need to be checked. We are able to evaluate the stats, but it is usually necessary to build infrastructure for report generation, weekly reporting through email and other things that simplify lifestyle. Therefore it is always easier for us to use solutions such as Flurry and Distimo, as well as the inside logs to contact for those who have any questions. Our go through shows that this approach is justified: periodically our data and solutions are slightly different. In the event you are inclined to check the stats, use different sources.

Specific. You need to remember?

On each new system the user expects to begin to see the rich application. He argues as follows: „I sat on bad Java cellphone, thus could use ICQ. I bought a new cellphone, go to Marketplace, and there is certainly no ICQ? Are you doing something?” The user does not choose into account the fact that you have to do the app from scratch. The new system is known as a new machine, new documentation, new resources.

The way more popular the system, the way more you have competitors. With the moment there are two Stora, which is perfectly clear: AppStore and Google Participate in. For those who have an idea of an application that is easily monetized or just get a lot of downloads, type keywords into the search and chances are you’ll find that this app exists. The much more popular the system, the even more competition. In such cases it’s always necessary to carefully study the analogues to begin to see the data, trying to understand what the parameters from the present solutions could be bettered.

It is vital to understand how end users choose the apps. Individuals are not going to pick up a specific app, it just looks a list. For example, the query „free music”. Icon together with the first two lines of your description is what a person sees and evaluates with the first site. If the icon is decent, its possible to select, so a bad icon reduces the number of downloads.

to get to the top within the app store is very beneficial

It is very extremely important to get to the top within the app store. To get to the top, stores very well, to gain a foothold there – the key to success. Why is it necessary? When the user wants to download something, it comes into the chart and see which application is now in first destination inside of the number of downloads. It’s very necessary to get there because it’s kind of the vicious circle. The app hits the charts, it is really seen by people, they download it, it re-enters from the first site, and then the next iteration continues. Therefore by all means get horse racing and rating: ask mothers, grandmothers, neighbors put the app five. It happens to be worth saying that the industry is full of solutions for that guaranteed program output with the top. However, organic people, this brings just a little, that does not prevent to continue the experiments.

Remember that the publication time is up to several weeks. Suppose you have developed and tested the app, called all bloggers or the media and said: „I Have a very new application, come to the press conference”. You send it in to the AppStore and have to wait up to seven business days. In this particular case, Google Enjoy – Paradise for live updates, in which publishing takes several hours.

The fragmentation within the working system. For those who are developing Android applications, consider the fragmentation and also the existence of the whole zoo of equipment. This affects the time development at all levels: planning, design, development and especially testing.

With the store it’s impossible to converse with consumers

In the store it is actually impossible to talk with buyers. For example, the user says that he don’t go to ICQ messages. He is unhappy and is expressed in a very colorful, but not very informative. We have no way to contact him and learn a great deal more about the issue. All we can do is to get into the monitor and see do we use a message. Maybe him blocked anti-spam.

Now some of your tale get a admin panel in which you can ask questions to the user, to find out his contact information to see what nations around the world are downloading your app, but your situation is not too improved. Mobitech Studio. It happens to be worth noting that Google Participate in continues to add this option to some builders, like our enterprise it can be available.

The time to test it. There are several ways to test the application. You can have testers on test cases, test-plans, which they must pass. In addition, you will find a service for testing – you pay for your found bugs. You put up the application it is really tested 20 thousand families. During this approach, of course, there are pros and cons.

Shots during the mobile industry solves everything. Good mobile builders are difficult to find even great companies, such as Mail.Ru Group, Yandex or Google. That is why we are working with the trainees – because sometimes it’s easier to require an intelligent student and to teach him.

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